The Importance of Event Essay Topics

The Importance of Event Essay TopicsEvent essay topics can be easily chosen if you have a good idea in mind. Before going to a source of ideas, do a bit of research. This means getting as much information as you can. Also, remember that you are writing a simple essay, so don't overdo the research.Research is extremely important to your essay. Your research could help you determine your topic and give you many ideas on how to write your essay. Research not only helps you express your thoughts on the subject matter, but it could also make a difference in your grade, which is great because you don't want to lower your grades just to please the teacher.The reason why research is important is because there are so many different essay topics. There are different events that could be researched from. Some common topics are political or religious topics. Both of these types of events are usually highlighted and used when writing the different paper types. On the other hand, there are things like weddings and other gatherings where the topic is more complex and so many things happen.Now that you have researched the topic and decided what to write about, the next thing you need to decide is the target audience. Since there are many topics that you can research, you should make sure that you choose an essay topic that is appropriate for the audience. As mentioned above, this means choosing one that you will have difficulty writing about. You want to choose topics that will keep the interest of your audience.Next, you need to choose an essay writing software that you like using. If you don't like to use an essay writing software, then don't use one. The best thing that you can do is simply read the guidelines of each one and determine which one will best fit your needs. You want to find a software that can help you save time and gives you the ability to make the most of your writing time. Each software is different and may not be right for all students.Now that you know wh at type of writing software to use, the next thing you want to do is to think about how you want to write your essay. Most people don't like writing essays, so they choose an essay topic that is appropriate for their topics. There are a number of different essay writing software that can help you with this, but you should do some research on each one to determine which one is best.The next thing you need to do is to determine what type of essay to write based on the different essay topics that you have chosen. There are essay writing software that can help you plan out and organize your essay. If you are not too confident in your writing skills, you can simply use the software and let it do the work for you.Finally, you need to look at your main objective. Make sure that your essay has one main point, and that your main objective will help it achieve its purpose. An essay objective should have information that can be used to guide your readers on your course of action.

Marketing Strategy for Southwest Airlines - 1650 Words

Marketing Strategy for Southwest Airlines (Case Study Sample) Content: Topic: Marketing Strategy for Southwest AirlinesPages: 4, Double spacedSources: 1Order type: Case StudySubject: MarketingAcademic level: Not specifiedStyle: APALanguage: English (U.S.)Order DescriptionRead the case assigned to your team carefully. Analyze the materials presented in the case. You may use the questions asked at the end of the case to guide you in this analysis.You should be able to identify all the major issues or problems in the case as a result of this analysis. Seldom, a case will contain all the information you would like to have to conduct a full analysis. Hence, sometimes you may need to make a few assumptions. If you do so, you need to convince the reader that the assumptions are reasonable ones. You are not strictly confined to the facts presented in the case.You may conduct additional research for information about the company and the products/services outside the case to support your assertions. If you do so, please make sure to cite the sourc es and include them in a separate reference list at the end of your report. You need to include the sources as notes in the body of the report. Cite the sources as well as the year in which it is published in the body of your report. For example, according to Smith and John (2006) or "It has been reported that consumers will be irritated by misleading advertising (Smith and John 2006)à ¢Ã¢â€š ¬Ã‚ .It is your responsibility to identify the issue(s)/problems in the case and suggest possible alternative solutions, if any which can be implemented to address the issue(s). Please provide any marketing strategy theories, which may either clarify the issue(s) better or correct applications of these MS theories may be helpful to resolves the issue(s) discussed. You must be prepared to thoroughly explore all possible factors which may influence your considerations of all issue(s) involved in the case.Please suggest which alternative actions should be considered in order to address the issue (s). Pros and cons of each alternative should be discussed. A recommendation should be made as to which alternative is the best according to your teamà ¢Ã¢â€š ¬s best judgment and the reason(s) why you believe so. An action plan must also be recommended, which must be specific in terms of its implementation. For instance, do not just say that your team feels that the firm should do more advertising. Instead, if you suggest that the firm or the organization should do more advertising, your implementation plan should include descriptions on how, where and if possible how much should the firm spend on this campaign. It would be great if you can produce an ad copy to illustrate how this ad campaign you are suggesting may look like.Your case should be submitted and typed in double space using a 12 point font with proper page numbers. The normal professional standards for a written report are expected. You must pay attention to grammar and writing style, etc. No plagiarism will be tolera ted.The length of your case report should be commensurate with the number and nature of issues involved. You may include as many appendices including any creative works as you wish.Professional appearance of the paper is important. Correct any grammatical mistakes and typos before submitting the paper.Ità ¢Ã¢â€š ¬s your responsibility to prepare, develop and submit a strategic marketing plan based on the information presented in this case. Additionally, please feel free to bring this analysis to 2013à ¢Ã¢â€š ¬since, ità ¢Ã¢â€š ¬s somewhat dated.Your paper should include the following:Cover page with the title of the caseAn Executive Summary providing a brief statement of the problems/issues in the case and your suggested alternatives and implementation plans (one page or less)A brief introduction about the company and the issues to be addressed in this caseConduct an analysis of these issues and discuss all relevant Marketing Strategy concepts which can be applied in this analysi sDiscuss various alternative actions which can be taken to resolve the issues. Discuss pros cons of each alternativeSelect the best alternative and explain clearly why your team thinks that this alternative is the bestProvide a detailed plan for implementation of this alternative and how you may goabout evaluating the effectiveness of the plan after implementationWhere appropriate, introduce appropriate financial measurements and how they will be used to determine the appropriate strategic approach and recommendations. And, how will you measure the overall success?Marketing Strategy for Southwest AirlinesName:Course:Professor:Date:Executive SummaryThe case explores Southwest Airlines a leading player in the industry that is characterized by intense competition with the leading competitor being United Airlines. It covers a period when the executives of Southwest Airlines are in a Tuesday meeting mainly to discuss operational issues for the company. Unexpected news however come in th at United Airlines under the à ¢Ã¢â€š ¬Ã‹Å"Shuttle by United Planà ¢Ã¢â€š ¬ which was aimed at replicating operational features of Airlines, intended to discontinue some services and increase prices. This meant that the company had to come up with strategies to reach to these changes. Southwest Airlines should however not increase fares but rather continue with its own pricing and service strategy. The company should take advantage of this move by the competitor to increase its market share. The company should undertake extensive marketing through advertising to inform the customers of the pricing advantages and services they are to get through using Southwest Airlines which will help to attract customers who are price sensitive.IntroductionSouthwest Airlines is a company that is operating in a competitive airline industry with United Airlines being the main competitor. The company has been able to establish a competitive position in the market through its quality service offerin g as well as competitive prices that it offers as compared to those of competitors. This paper will explore the strategies that Southwest Airlines needs to take with consideration of the changes that have been made by United Airlines by increasing fares under the Shuttle by United Plan and also discontinuing some of its services. Different strategies that the company can undertake will be identified as well as recommendation for the best strategy and its implementation plan. Case study analysisThe case covers a period when the top executives are held in the routine Tuesday meetings discussing the operational needs of the company. At this point news come in that United Airlines was making changes to à ¢Ã¢â€š ¬Ã‹Å"Shuttle by United Planà ¢Ã¢â€š ¬ where the company would be increasing prices as well as discontinuing some services. Shuttle by United Plan has been introduced by United Airlines with the aim of replicating the operational features of Southwest Airlines which was viewed a s giving the company a competitive advantage. The agenda of the Tuesday meeting as such changes immediately as the executives focused on the move they were going to take in reaction to the changes made by United Airlines. The executives of Southwest Airlines have to decide whether Southwest Airlines should react by also increasing its fares or if it should maintain its fares and service offering. Some of the key marketing concepts that can be applied in this case include pricing, promotion, advertising as well as differentiation.Alternative actionsThe current situation that Southwest Airlines faces means that it has to come up with effective marketing strategies to increase its market share against United Airlines. The fact that United Airlines has opted to increase its fares and lower services under the à ¢Ã¢â€š ¬Ã‹Å"Shuttle by United Planà ¢Ã¢â€š ¬ means that it has a pricing advantage over the competitor. One of the key strategies would be for the company to undertake extensive marketing to increase awareness of the pricing differences between the players. This will be done through advertising through the different media channels such as television and print media as well as well as on the internet and social media platforms where most of the customers are spending their time. The main advantage with this strategy is that it will help to increase the awareness of the price variances between Southwest Airlines and United Airlines. Another advantage is that it will help to make Southwest Airlines more visible in the market and more customers will consider using its services. The strategy however has a disadvantage in that it will come with additional cost of advertising which lowers profitability (Bell, 2006).With the new changes, the company can come up with a promotion strategy t...

Using College Essay Examples - Guidelines For Using Them

Using College Essay Examples - Guidelines For Using ThemCollege essay examples can come in all different shapes and sizes. There are a few guidelines though, that you need to keep in mind before using them as your guidelines for making yours. The first and most important thing to keep in mind is the overall effect that the example will have on the reader.One thing that you have to keep in mind when using these examples is the fact that the examples are meant to give some sort of direction to the main paragraph of your essay. If you throw away the main paragraph without a direction, the example can get lost. It may be worth giving the main paragraph it's own heading in your essay. This way, it can stand out more and be noticed more easily by the reader.A second thing to keep in mind is that the ideas within the examples should be related. Sometimes though, the ideas do not seem to be that related, especially if the writer seems to be making it up as he goes along. This is why you will want to be sure that the main paragraph at the beginning of your essay is writing direction.This main paragraph, will be your main place to introduce yourself and the audience. Use it to start out with the title of your essay and then give your main point. This point should be followed by a couple of sentences telling the reader how your main paragraph relates to the rest of your paper.The last thing that you want to remember when using these examples, is that your main paragraph should be quite concise. This can be hard to do if you write the main paragraph on your own. If you use college essay examples as you write your paper, then the writer of the example might skip the point that you are trying to get across, but the reader will not.If you do not begin with a main paragraph, then the examples will have no direction. A good writer will realize this and take advantage of this and incorporate it into the main paragraph. He will be able to catch the reader's attention when he is w riting the main paragraph.In addition to those two points, college essay examples can also be a very helpful when making an outline of your essay. If you are doing this on your own, then it will help to keep an outline of what you are going to write on each section of your paper. This way, when you are writing the rest of the paper, you can see where the directions are needed.Finally, remember that the beauty of college essay examples is that they are not your final piece of writing. So long as you have followed the guidelines that I just laid out for you, you can use them and they will still be there when you are done. A good writer will take advantage of the information given to him, and they will use the examples to help them make a better and more professional looking piece of writing.